After giving a first look at the new Thom Browne for Bose collaboration in February, the two companies on Thursday unveiled the headphones.
Uniting the worlds of Thom Browne and Bose, the collaboration connects the fashion brand’s precision and focus on materiality with Bose’s approach to sound and engineering. The headphones made its debut on the runway at the designer’s fall 2026 show in San Francisco during the Super Bowl.
As part of the collaboration, the Thom Browne for Bose QuietComfort Ultra headphones were inspired by the designer’s well-known gray suit. The fashion brand said gray suits are the “starting point” for each Thom Browne project and that headphones have become an “essential” to everyday life.
Thom Browne for Bose.
With cashmere-wrapped details on the adjustable headband, a grosgrain loop within the crest of the band and removable ear cushions within the design, the headphones come in a cashmere carry case. Cashmere was chosen for the Bose collaboration to both “elevate the wearer’s experience” and harken back to the “comfort and familiarity of winter earmuffs.”
And no project is complete without the signature four-bar red-white-and-blue strip on the interior of the earcups — making the piece “instantly recognizable” to reference the “athletic language” that has become a Thom Browne house staple.
“Music has always been such an important part of how I bring my stories to life and how I interact with daily life,” Browne told WWD in an exclusive statement. “From running in the morning to driving through the city, every moment has a sound. It felt natural to incorporate this idea in a bigger way through this collaboration with Bose. Making it feel like both of our brands were seen in the truest form was so important. That’s what you see with my four-bar and the cashmere that I use across many of the pieces I create — the perfect harmony.”
Thom Browne for Bose.
Designed to rest flat around the neck, the QuietComfort Ultra headphones’ elements were created to connect back to the tailoring Browne is known for: with a discipline of precision and a distinct point of view.
Notably, the collaboration showcases Bose’s technology with Browne’s designs, including noise cancellation and immersive audio. QuietComfort Ultra’s noise-canceling technology blocks out distractions while immersive audio allows music to feel “spacious” and “life-like.”
The Thom Browne for Bose QuietComfort Ultra headphones retail for $950 and are available on bose.com and thombrowne.com from Monday.
